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Case Studies

Analytical Improvement for Pricing Optimization


A leading footwear and apparel brand manufacturer with exclusive outlet stores turned to Prognos to help them with their markdown pricing initiative. Prognos worked with the retailer to overhaul their analytical infrastructure. The models were reconfigured to suit the merchandise type, lifecycle and seasonality. Prognos also developed an ‘analytical cockpit’ to constantly monitor health of the models within the pricing solution. The client has produced a significant improvement in sell-through of its clearance merchandise and department margin enhancement through increased sales of regular priced merchandise. Prognos now works with the client on an annuity model to maintain its analytical infrastructure.